Priority access to a defined artist presale allocation
Artist managers and independent promoters
Artist managers, independent promoters and fan-club teams
Find your superfan network. Focus your next campaign.
Followers and mailing-list size don’t tell you where to invest your next campaign dollar. GenuineFan helps artist teams reduce wasted spend by identifying fans with demonstrated connections to their artist, then putting that evidence to work in presales, merch drops, and fan experiences.
Music first. Free for fans. Paid, supported partner pilots.
Your campaign in five steps
Choose a Campaign
Pick a presale, limited merch drop or fan experience. Set the allocation, evidence requirements and review owner.
Invite Your fans
Share the campaign through your existing email and social channels. Fans see the requirements and choose what to share.
Analyze Fan Data
Review consented artist records against your campaign policy. Purchase, attendance or membership evidence supports eligibility; social follows and quiz scores do not independently qualify a fan.
Measure Campaign
Track claims, eligibility decisions, access-pass redemptions and partner-reported purchases separately.
Superfan Network Started
Use what you learn to plan your next fan opportunity. Keep future outreach permission-based and within your existing tools.
Sample dashboard · fictional data
See your campaign at a glance.
Fan verificationPatent Pending
A preview of what your team can review: campaign activity, evidence sources and the next claims needing attention.
- Claims submitted
- 240
- Passes issued
- 180
- Awaiting review
- 60
- Passes redeemed
- 126
| Data set | Sample data | Source / use |
|---|---|---|
| Spotify | Top artist · 6 months | Illustrative listening data |
| Instagram (IG) | Artist follow · shared by fan | Illustrative social data |
| Ticketmaster ticket history | 2 prior shows · artist roster | Sample team-provided attendance record |
| Fan quiz | 8 of 10 answers correct | Discovery only · not eligibility evidence |
| Artist merch purchases | 1 prior order · artist roster | Sample team-provided purchase record |
All figures and records are illustrative. Spotify and Instagram data are proposed preview sources, not live pilot integrations. Ticket history is supplied by the artist team; there is no automatic Ticketmaster connection. Pilot eligibility uses authorized purchase, attendance or membership records, not listening, social or quiz data.
Explore the interactive campaign demoStart with the access moment.
An invitation to purchase from a limited artist merch drop
Artist merchandise teams and managers
Access to a limited artist fan experience
Artist teams, fan-club operators and event organizers
Questions to answer before launch
What if we don’t know where to start?
We’re an extension of your team. Tell us about your artist and your goals—even if you don’t have a campaign planned. We’ll help you choose a first campaign, review the fan data you have, agree on what to measure, and work through setup together.
How do we know whether we’re reducing wasted spend?
Agree on your campaign costs and a baseline before launch. Review those alongside claims, redemptions, and partner-reported purchases to decide where to focus next. Savings are a goal to measure, not a guaranteed result; GenuineFan does not currently track ad spend or attribute advertising conversions automatically.
Can you verify everyone on our mailing list?
No. The artist invites its audience. A mailing-list address alone is not evidence of fandom. Only fans who sign in, consent and apply receive a campaign decision.
What does a pilot cost?
We are testing a $1,500 supported campaign with up to 500 claims, setup and a results review. Scope and price are agreed before launch; fans do not pay to qualify.
Do we need to replace our ticketing platform?
No. The first pilot uses a manual access-desk handoff. Automatic ticketing, checkout and Mailchimp campaign integrations are not included.
Is this already running artist campaigns?
The music pilot implementation is available for review with an isolated demo. A customer launch needs deployment, agreed data permissions and a real-account rehearsal. The demo does not represent an artist partnership.
Don’t know where to start?
We’re an extension of your team. Whether you’re an artist or a campaign manager, reach out and we’ll help you choose your first campaign, review the fan data you have, and get it set up. You don’t need a finished plan to start the conversation.
The pilot implementation is available for review. Production deployment and approvals are required before inviting real fans.